Special Guest on the
Leader's Lab Podcast
Ronii Bartles is a Business Strategist + Marketing Expert who helps entrepreneurs and business owners break free of one-size-fits-all strategies + tactics to build unique systems and processes that exponentially grow + scale their dreams. She believes that marketing is a science and basically a math problem that needs to be figured out.
For this reason, she teaches business owners how to create business management systems + strategic marketing plans that are simple to implement and don't suck the life out of them.
I don't know about you, but I'm done with making things in my business more complicated than necessary! As an entrepreneur, we wear a lot of hats.
We're the CEO, the CFO, the CTO, the janitor, and everything in between. It's a lot of work and it can be tough to keep everything straight.
Thankfully, today's article is going to help bear some of the burden so you can make your life as an entrepreneur a little easier.
4 Ways to Automate Your Business and Make Entrepreneurship Easier
You're living the entrepreneurial dream. You've taken the plunge, started your own business, and are working harder than you ever have before. But let's be honest... being an entrepreneur is tough.
There are a million things to think about every day, and it's easy to get bogged down in the details. The good news is that there are ways to make being an entrepreneur a little bit easier through automation.
Automating some of the tasks in your business can help you regain precious time and energy so that you can focus on the things that matter most. So take notes, because I'm sharing four automated systems that can help:
1. Content Creation and Scheduling
One of the most time-consuming aspects of running a business is creating content. Whether it's blog posts, social media posts, or email newsletters, coming up with ideas and then crafting them into cohesive, well-written pieces takes time. And if you're doing it all yourself, it can be tough to keep up with a consistent posting schedule.
Luckily, there are ways to automate your content creation process. There are a number of great tools out there that can help you come up with ideas, research topics, and even write the content for you. Once you have your content created, you can use a free tool like Facebook's Creator Studio to help you publish it on your social media channels according to a schedule that you set. You can also schedule your WordPress blog posts, too!
When you automate your content creation and scheduling, you free up time to focus on other business areas. This allows you to be more productive and efficient in your work.
Key Point: Automating your content creation and scheduling also helps to ensure that your content is of a high quality and is consistent with your brand voice.
Copywriting is another area of business where automation can be extremely helpful. Unless you're a professional copywriter yourself, chances are that writing copy isn't something that comes naturally to you. But thankfully, there are some great tools out there that can help.
One of my favorite copywriting tools is an artificial intelligence software known as Jasper and another is WordHero. Both of these software programs can help you come up with more ideas, better organization, and faster writing. I highly recommend them for anyone who wants to increase their copywriting content.
Key Point: Automating your copywriting process will ensure that all of your marketing materials are high quality and effective.
3. Lead Generation Through Email Lists
Generating leads is essential for any business, but it can be tough to do if you don't have a system in place. In today's episode, Ronii breaks down the simplest and easiest way to generate traffic to your site!
Once you create your lead magnet, be sure to connect your lead generation form to your email server, be it MailChimp, ActiveCampaign, Flodesk, etc. You can add signup forms to your website or blog so that visitors can easily subscribe to your list.
Once they're on your list, you can send them targeted emails with special offers or helpful information related to your business.
Key Point: Automating your lead generation process through email lists will help ensure that you're always bringing in new potential customers through email lists.
4. Customer Relations Management (CRM)
Managing customer relationships is another important but time-consuming task for entrepreneurs. A CRM system helps you keep track of interactions with current and potential customers, including phone calls, emails, and meetings.
This information is stored in one central location so that it's easy to access and refer back to. Having this information readily available helps ensure that no customer falls through the cracks. You can even prioritize prospects based on their likelihood of becoming a paid customer through the use of special features like lead scoring, if this is included with your CRM.
Key point: Implementing an automated CRM system will help take some of the guesswork out of managing customer relationships.
In conclusion, automating some aspects of your business will help make entrepreneurship easier. Freeing up time from menial tasks will allow you to focus on more important things, like growing your business.
Implementing automated systems into your business doesn't have to be complicated or expensive. There are now tools available for just about every aspect of running a business—from social media to accounting to task management. And best of all, these tools can help save you time and energy so that you can focus on what's really important: growing your business!
Utilizing tools for content creation, copywriting, lead generation, and customer relationship management will help streamline some key processes so that you can focus on taking your business to the next level.
And if you happen to be one of the people who would rather have an agent set these up for you or even manage your content, Ronii Bartles may be the solution you've been praying for!
As a well-rounded business person, Ronii understands how a business works and how it needs to work holistically to be successful. Connect with Ronii today!