Special Guest on the
Leader's Lab Podcast
If you are ready to learn about how birthing a business as a deep excavation of your soul, then stay tuned because Alyssa Pfennig is here to help us identify the intersection of pricing & self-worth, how to attract clients that light you up and using marketing strategies that work.
Marketing your products or services can be tough, but it doesn’t have to be. Find ways to use your unique talents and passions to attract the clients that are meant for you. After all, there are only so many hours in a day, and you don’t want to waste time working with clients who don't care about your work or your style. If you want to attract the clients that are meant for you, keep reading.
How to attract more clients through digital marketing
If you want to attract more clients, there are a few things you can do. One of the best things you can do is create content that speaks to your target audience on a personal level. This can be as simple as a relatable blog post that connects your services and story to the pain points of your ideal client. Another way to attract more clients is to create content that is specific to their needs.
For example, if you are a personal trainer, you would want to create content that speaks to the needs of personal trainers. By ensuring that your content is engaging through the use of images, videos, and audio, you are now moving in the right direction.
The next thing to do to attract more clients is to make sure that your content is easy to find. This can be done through the use of keywords and tags in your blog posts, multimedia content and social media posts.
Tapping into your unique talents and passions to draw clients to you
Many people don't realize how much influence they have over others. If you can use your unique talents and passions to help others, you can monetize it in a way to make a living doing what you love.
If you are interested in using your unique talent to help others, you will have to find a way to market your services or products in a way that your ideal client will be interested in. You will also have to find a way to get your idea out to the world.
One way to do this is to use social media. Social media is a great way to bring your unique talent to the world and have it be seen.
However, this is not the only way to go about it. You can also use a blog to get your unique talent out to the world.
Using Upwork or Fiverr to Get Started
It can be difficult to find clients to hire for your business, and even more difficult to find clients that are a good fit for your brand. There are many ways to find clients, but one of the most cost-effective ways to start is to use upwork or fiverr. These sites allow you to post your tasks and get hired on a freelance basis.
You can find clients who are looking for specific skills such as copywriting, graphic design, or programming. These sites also allow you to post your rates, which is an important factor in finding a client.
Keeping Your Newfound Clients
Some of the most important things to keep in mind are that you need to keep your clients happy and engaged. This can be done in a variety of ways, but it’s important to be creative.
One way to make your clients happy is to provide them with a variety of different services. If they’re looking for a website, you could provide them with some design services. If they’re looking for a photographer, you could offer them some photography services.
You should also keep in mind that you need to be able to provide these services in a timely fashion. Clients are much more likely to do business with you if they know that you can meet their needs in a timely fashion.
And that is exactly what our guest, Alyssa Pfennig, has done in her business.
Alyssa Pfennig is an intuitive business coach and Certified Yoga Therapist (C-IAYT) living her best life with her daughter in Mexico. She empowers women to share their unique medicine with the world by birthing their dream business through a combination of self-mastery, intuition, clarity, and marketing systems.
She has brought several businesses to life, including creating, expanding, and then selling a 2,500 sq. ft. yoga studio and wellness center for six figures and launching a digital marketing business and online programs that set the stage for her digital nomad life.
Connect with Alyssa Pfennig